Creating a strong brand narrative and identity is a real business imperative, and this week I was fortunate enough to experience what was a master class in branding at the Dior Cruise Collection in London. There was a beautiful blend of old and new content delivery styles, from the beautiful hand drawn illustrations on the […]
Category: Business Leadership
This year at Icon Group we’re actively participating in National Reconciliation Week (NRW), which runs from May 27 to June 3. Pop quiz – what are the two milestones that bookend NRW? May 27 is the anniversary of the 1967 referendum in which more than 90% of Australians voted YES to give the Commonwealth government […]
With Eurovision done and dusted, it was time to move onto an incredibly different environment. Stuart and I had been invited to participate in a thought leadership event on digital living run by the Corsham Institute, which was exciting enough in it’s own right, but when you add in the location being St George’s House at Windsor Castle […]